Superfoods are rapidly gaining favour from cultures around the world, in a way we might never have imagined. Among them, Turmeric Curcumin has potentially become the world’s most popular superfood.
An Asian Favourite
As is the case with most superfoods, trends in popularity now emerging in the Western world are rooted in ancient traditions and cultures from across the globe.
Turmeric originates in various parts of South Asia, including Indonesia, India and Vietnam – each with traditional culinary and medicinal practices that date back thousands of years. These include the Indian Ayurveda system of herbal medicine and Chinese herbal medicinal practices.
Long understood to be a powerful ingredient for improving digestion, strengthening the body and relieving pain and swelling, Turmeric Curcumin is still used by these cultures today – meaning the love for Turmeric is far from a new thing.
Turmeric in the West
Doctors and herbalists in Europe and North America had little interest in Turmeric Curcumin until the late 20th century. There was certainly very little mention of it in medicinal or health writings. Although the ancient Greeks documented their use of Turmeric, this was due to its colour dying properties, rather than as a culinary or medicinal herb.
Today is a very different story. Turmeric’s benefits are widely known across the Western world and consumer demand is growing to a level rivalling its Asian and Middle Eastern Counterparts – you can even find the popular Turmeric latte and Turmeric shots sold at coffee shop chains on almost every high street
Amazing Flavour
Forming the base of many common curries and recipes in Asia, your association with Turmeric Curcumin may tempt you towards these types of dishes when you cook with it. However, the fresh root, with its somewhat sweet, nutty flavour and accents of spice not too dissimilar to Ginger, is perfect in many different types of dishes.
Turmeric is sometimes chopped up and put in salads, mixed with hot water for a powerful tea, or for the most dedicated, it can be chewed raw for a crunchy, succulent snack. Dried Turmeric powder can be found in almost any supermarket or online food store and will be a welcome addition to your spice rack (if it isn’t already a favourite).
Here to Stay
If you didn’t already know, there are substantial health benefits of Turmeric Curcumin, which are perhaps the main reason for its widespread popularity. Increased brain function, anti-aging potential, anti-inflammation and pain reduction are among the benefits that come with regular Turmeric consumption.
We predict this amazing and versatile superfood will continue to satisfy people’s taste buds and desire for improved health for years to come. To find out how to choose the best turmeric curcumin supplement you can read our article here.
